Privacy Policy – Water Fixers of DFW

Effective July 1, 2025

Water Fixers of DFW (“we,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, contact us, or use our services.

1. Information We Collect

We may collect the following types of information:

a) Information You Provide Directly

Name, phone number, email address, and physical address (via contact forms, calls, texts, or in-person visits)
Details about your home or water system provided during a consultation or installation
Payment information for purchases or services (processed securely by third-party payment providers)

b) Communications

Records of calls, texts, or emails with you, including the content of messages, for customer service and recordkeeping
By calling or texting us, you consent to receive responses related to your inquiry. Standard voice, messaging, and data rates may apply.

c) Post-Installation Photos and Video

After installation, we may take photos or video of the equipment and surrounding installation area. These are used for:
- Documenting system setup for warranty coverage and service history
- Quality control and technician training
Retention: We keep these records as long as necessary to support warranty coverage or resolve service issues.
Removal: You may request deletion of these images or videos after installation by contacting us, though this may limit our ability to verify warranty claims.

d) Automatic Information (Website Use)

IP address, browser type, device information, and pages visited (collected through cookies, analytics tools, and similar technologies)

2. How We Use Your Information

We use your information to:

Provide, schedule, and perform our services
Respond to inquiries, service requests, and warranty claims
Maintain installation and service records
Send relevant updates, invoices, or maintenance reminders
Improve our website and service offerings
Comply with legal requirements

3. Sharing Your Information

We do not sell or rent your personal information. We may share it only:

With trusted service providers who help us deliver our services (e.g., payment processors, delivery companies)
If required by law or in response to a valid legal process
To protect our rights, customers, or the public
In the event of a merger, sale, or business transition, where your data would transfer to the new owner under the same privacy terms

4. Cookies and Analytics

Our website may use cookies and analytics tools (such as Google Analytics) to improve performance, understand visitor behavior, and tailor content. You can disable cookies in your browser settings, but some site features may not work correctly.

5. Data Retention

We retain your personal information only as long as necessary for the purposes described in this policy:

Installation and warranty records: kept for the duration of your warranty and any related service obligations
Post-install photos/videos: retained as long as needed to support warranty and service history, unless deletion is requested
Website analytics data: typically retained for 26 months

6. Your Rights

You may:

Request a copy of the personal information we hold about you
Request corrections to your personal information
Request deletion of certain information, subject to legal or contractual obligations
Opt out of marketing communications by following unsubscribe instructions or contacting us directly

Note: We may need to verify your identity before fulfilling certain requests

7. Security

We take reasonable steps to protect your information from loss, misuse, or unauthorized access. However, no method of transmission or storage is completely secure.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on our website with a revised effective date.

9. Contact Us

For privacy-related questions or requests, please contact us through our online contact form.